Apple has once again captured the world's attention with the launch of the iPhone 16. Known for its innovative marketing strategies, the company has successfully built a strong brand presence that makes each new iPhone launch an event in itself.
In the rapidly evolving world of online education, UpGrad has emerged as a dominant force, leveraging innovative marketing strategies to attract and retain learners. The company has established itself as a leader in the edtech industry, competing with platforms like Coursera, Udacity, and Simplilearn. This blog explores UpGrad's marketing strategies and how it stands out from its competitors
The 7 Ps of Marketing is a strategic framework that helps businesses refine their marketing mix to effectively reach their target audience. Originally developed as the 4 Ps (Product, Price, Place, and Promotion), it has evolved to include People, Process, and Physical Evidence, making it more relevant in modern marketing.
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